Social Media

Social media refers to digital platforms and applications that enable users to create, share, and exchange content, ideas, and information in virtual communities and networks. These platforms facilitate social interaction through various forms of communication including text, images, videos, and hyperlinks. Social media allows individuals and organizations to connect with each other, build relationships, and engage in discussions, often in real-time. It encompasses a wide array of services such as social networking sites (like Facebook and LinkedIn), microblogging platforms (like Twitter), photo and video sharing networks (like Instagram and TikTok), and collaborative wikis. The primary functions of social media include content sharing, networking, advertising, and public engagement. Social media has transformed how people communicate, influence public opinion, and access news and information. It plays a significant role in modern communication, marketing strategies, and community building.